About the role

We are actively looking for a talented Digital Marketing Specialist to join our client's dynamic team in Kolkata. In this role, you will have the opportunity to develop and execute innovative digital marketing strategies that drive brand awareness and customer engagement. Your expertise in various digital channels will be crucial in enhancing our online presence and achieving business objectives.

The ideal candidate will possess a strong background in Search Engine Optimization (SEO), Search Engine Marketing (SEM), and data analytics. You will be responsible for conducting thorough market research to identify trends and insights that will inform our marketing strategies. This includes optimizing website content, managing pay-per-click (PPC) campaigns, and utilizing analytics tools to track performance and ROI.

Collaboration is key in this role, as you will work closely with cross-functional teams to create cohesive marketing campaigns that align with the company's goals. You should be adept at using social media platforms, email marketing, and content management systems to reach target audiences effectively. Additionally, staying updated on the latest digital marketing trends and technologies will be vital in ensuring our strategies remain competitive.

If you are passionate about digital marketing and eager to make a significant impact within a growing organization, we encourage you to apply. Join us in shaping the future of our client's digital presence!

What you'll do

Develop digital marketing strategies

Monitor and report on campaign performance

Collaborate with content creators

Manage social media accounts

What you'll need

Bachelor's degree in Marketing

2+ years of experience in digital marketing

Strong analytical skills

Skills

SEO Content Marketing Data Analysis

Good to have

PPC Advertising Social Media Management

Benefits

Health insurance

Flexible working hours

Professional development opportunities

Digital Marketing Specialist jobs in other cities

Questions about this job

What will my primary responsibilities be?

You will develop digital marketing campaigns, analyze performance metrics, and optimize strategies based on findings.

What qualifications are required?

A degree in Marketing or a related field along with 2-5 years of digital marketing experience is preferred.

What is the work environment like?

This is an onsite position located in MG Road, Kolkata.

How can I apply?

Click "Apply Now" on this page to apply through UrbanHiring. UrbanHiring is recruiting for this role on behalf of a client employer.

What tools will I be using?

You will work with tools such as Google Analytics, SEMrush, and social media platforms.

Listing last updated 27 Sep 2026